Date: November 4th, 2021
Time: 15:00 pm
Venue: Room 0411, Teaching Building 0#, Jiuli Campus
Event Details:
Lecturer: Professor JIANG Yushi
About the Lecturer:
Jiang Yushi, Professor, Doctoral Supervisor of the Department of Marketing in the School of Economics and Management, Southwest Jiaotong University, Doctor of Management, Communications Review Expert of the National Natural Science Foundation of China, Degree Communications Review Expert of the Ministry of Education, Executive Director of the China Institute of Higher Education Marketing, Expert of Sichuan Entrepreneurship Association, reviewer of journals such as "Nankai Management Review", "Journal of Marketing Science", "Journal of Management", "System Engineering Theory and Practice", "Journal of Psychology", "Journal of Information Systems". His research direction is neuromarketing and network marketing; in recent years, he has published more than 110 related academic papers in "Journal of Retailing" (ABS 4 stars), "Journal of Consumer Behavior", "Tourism Economics", "Management World", "Nankai Management Review", "Journal of Marketing Science", "Management Review" , "Scientific Research Management", "Management Science", "Journal of Management", "System Science", "Operations Research and Management", "Industrial Engineering and Management", "Journal of Information Systems" and other journals.
For details, please refer to his personal homepage:
https://faculty.swjtu.edu.cn/jiangyushi/zh_CN/index/102681/list/index.htm